June has been an exciting month for Sports 360!

We’ve cemented our place as one of the most prominent agencies in Scottish football by brokering the deal between Betfred and the Scottish League Cup – now called the Betfred Cup.

The Betfred Cup kicks off on Friday 15th July with Airdrionians v Patrick Thistle, and promises to be a thrilling start to the season.

Founded in 1947, the Scottish League Cup has become one of the highlights of Scottish football.

We’ve also brokered a huge deal between popular betting company 188BET and Gloucestershire County Cricket Club, with 188BET signing an initial one year contract to become an official shirt advertising sponsor for Gloucester CCC.

This means that the 188BET logo will feature on the front of all the Royal London One-Day Cup competition shirts worn by the first team squad in 2015, as well as appearing on all adult replica shirts too.

We’ve not just been brokering deals between huge clients; we’ve also sold loads of LED advertising space to the Scottish Premier Football League too. This means that a lot of the adverts you see on the side of the pitch when you’re cheering your team on will have been sold by Sports 360.

Scottish football has been revitalised, and Sports 360 are making an impact on the future of pitch-side advertising.

We’re also very happy to have a partnership with professional darts player, and former world champion, Mark Webster.

Mark Webster started out playing for his local ‘Golden Lion’ team when he was just 18 years old. Since then he has become the Welshman to become the world champion darts player, and we were proud to support him in the 2016 World Darts Championship back in January.